The company held the 2022 annual marketing conference
News | 2021/12/25 | Views: 1403
On December 24, 2021, the company held the 2022 annual marketing meeting and held the signing ceremony of 2022 annual marketing indicators. Senior leaders of the company, general managers and marketing managers of business divisions, offices, professional branches and comprehensive branches attended the meeting.
At the meeting, Yang Zhuobin, on behalf of the market development department, reported the completion of marketing indicators of each marketing layer of the company in 2021, and summarized and analyzed the market situation in 2021 from the business segment and regional distribution; Yang Dongqiang, chairman and general manager, summarized the marketing work in 2021, explained the annual marketing index setting of each marketing layer in 2022, and put forward requirements for the planning and construction of the marketing center and business segment; It also requires all marketing levels to correctly understand the strategic significance of the company's institutional adjustment, pay attention to the capacity-building of the marketing team and systematically explore the market. Cao Yutang, deputy general manager of marketing and manager of marketing center, encourages all marketers to aim at the goal, reduce the contingency of marketing, enhance the stability of plate marketing, cooperate sincerely and actively expand the market; Subsequently, the chairman and general manager Yang Dongqiang signed the letter of responsibility for marketing tasks with the responsible persons of all marketing levels, and signed the letter of responsibility for operation contracting with all branches on behalf of the company.
After the signing ceremony, the participants summarized and communicated about the marketing work in 2021, and discussed the problems encountered in the marketing work and solutions; Plan and study the market development in 2022 according to the marketing indicators issued by the company.
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